Case studies

11 May 17 Business case to revitalise a government service

Client: Government department Our role: Develop the business case for transformation, supported by research Our client once had a world-leading online service for business. However due to budget cuts and organisational changes, the service had failed to move with the times and was now lagging behind its...

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05 Mar 17 Content transformation of health.vic.gov.au

Client: Department of Health and Human Services, Victoria Dates: April 2015 ‐ February 2016 Our role: Content planning, content development, stakeholder engagement covering 1300 pages In 2015, health.vic.gov.au health.vic.gov.au was being re-platformed from Squiz Matrix to SiteCore, and the department wanted to transform the existing content as part of...

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16 Aug 16 Storytelling provides a clear path through complexity

We use storytelling techniques to help organisations understand their complex online problems and develop viable solutions. Storytelling helps clients and staff relate their own experience without needing to summarise or analyse it, in a way that is often heartfelt and engaging. Communicating individual experiences Working on an...

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southern-cemeteries

22 Oct 15 Southern Metropolitan Cemeteries Trust

Southern Metropolitan Cemeteries Trust is a family of nine websites. Through new structure and content, we achieved the goal of improving community engagement and driving sales enquiries for new products. We were very aware of the importance of tone for this site – content needed to be...

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business-industry-portal

12 Oct 15 Queensland Government Business & Industry Portal

As part of the major web transformation of business.qld.gov.au we project managed, wrote and edited content streams, including farming and business marketing to ensure this large and complex site was coherent and user-friendly. In this project it was essential to nurture relationships with content owners to develop a shared sense of the...

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